Raising your profile: 15 x 15

Growing the recognition of CTA in Australia

In last month’s post, I mentioned our plans to raise the profile of members and The Tax Institute through the CTA and our new “T is for Tax” campaign.

Now I’d like to tell you about our “15 by 15 project”.

The 15 by 15 project recognises that, as more and more tax professionals become members and achieve CTA status in Australia, we will have greater capacity to increase the recognition of your “mark of expertise” in tax and for you to be sought out for your qualifications, experience and integrity.

It’s with that in mind that we set our sights on the ambitious goal of growing to 15,000 members by 2015.

We can achieve this one person at a time, but only with your help. If every member invites at least one colleague into The Tax Institute, we can reach this goal in no time.

With that in mind, can I ask you to help us achieve this? All you need to do is take two minutes to complete the online form at by nominating a colleague you know who is not a member but ought to be.

On completion, please advise your colleague that you have nominated them to be a member of The Tax Institute. We will then contact them to follow up.

Thank you for your support and leadership. Together, we can ensure that all members and CTAs are sought out for their “mark of expertise”.

Your CPD requirements

With 30 June fast approaching, don’t forget that, if you are a voting member of the Institute, there are certain CPD requirements you need to meet to qualify for membership.

Noel Rowland

Noel Rowland is Chief Executive Officer of The Tax Institute.

The Tax Institute is Australia’s leading professional association in tax. Its 13,000 members include tax agents, accountants and lawyers as well as tax practitioners in corporations, government and academia.


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